When do games and sports become commodities?

Prepare for the Sports and Society Test with comprehensive flashcards and multiple-choice questions, complete with hints and explanations to ensure you're ready for your exam!

Games and sports become commodities when commercial ideology dominates the context in which they are played and consumed. This transformation occurs when the emphasis shifts from the intrinsic value of the sport—such as enjoyment, community, or competition—to its potential for generating profit and revenue.

In this scenario, sports are marketed, sponsored, and sold as products, leading to a system where success is measured by commercial gain rather than athletic performance or community engagement. This commodification often results in changes to the nature of the sport itself, with decisions made based on their marketability rather than traditional sporting values.

The other options reflect aspects of sports but do not address the commercialization aspect. For instance, sports played for fun lack the commercialization that transforms their value into a commodity. A historical aspect may indicate significance but does not inherently alter the relationship between sports and commerce. Lastly, while school programs can provide structure and support for sports, they don't directly relate to the commercialization process that turns games into commodities in a market-driven context.

Subscribe

Get the latest from Examzify

You can unsubscribe at any time. Read our privacy policy